With just one month to go until Apple's biggest product launch event of the year, the September iPhone event, rumors are swirling about what Cupertino has in store. According to the latest reports, Apple will unveil five new products, featuring a smaller but pricier iPhone lineup than ever before. Here's what the grapevine suggests.
iPhone 18 Pro and iPhone Ultra Could Cost $1,399 and $1,999 Respectively
Whispers indicate that the base model iPhone 18 won't arrive until early 2027, and the iPhone Air 2 may also be delayed. This leaves three new iPhones debuting next month: the iPhone 18 Pro, iPhone 18 Pro Max, and a new iPhone Ultra. Analysts predict starting prices around $1,399 for the iPhone 18 Pro and $1,999 for the iPhone Ultra, a price point that might raise eyebrows. However, as some experts note, Apple could surprise with lower-than-expected prices, perhaps to offset the absence of an affordable base model.
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Apple Watch Series 11 and Watch Ultra 3 Ready to Debut, with Few Leaked Details
As tradition dictates, September will also bring new Apple Watches. Rumors mention an Apple Watch Series 11 and an Apple Watch Ultra 3, but so far, few details have leaked. This could mean minimal changes this year, or perhaps Apple has several surprises up its sleeve. Enthusiasts hope for battery life improvements and new health features, continuing the trend seen with Google Health and data sync on iOS.
AirPods and Smart Home Products Could Complete September's Quintet
Beyond iPhones and Apple Watches, it's likely that Apple will refresh the AirPods line and smart home offerings. Next-generation AirPods Pro might arrive with enhanced noise cancellation and deeper integration with the Apple ecosystem. For the home, rumors point to a new HomePod mini with a display and possible evolution of the homeOS. These products would perfectly round out September's quintet.
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Other Apple Products May Slip to October, Including iPad mini OLED and New MacBook Pros
Not all fall products will arrive in September, though. Sources close to the company suggest that the iPad mini with OLED display, MacBook Pro and MacBook Ultra with M6 chips, and other devices will likely debut in October. This confirms Apple's strategy of staggering launches across multiple events, keeping consumer attention high over a longer period.
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In summary, September's event promises to be packed with news, focusing on iPhone and Apple Watch, but with possible surprises for accessories and smart home. It remains to be seen whether the high prices will be justified by innovations. In the meantime, for those looking to optimize their Apple setup, our article on Google Health 5.05 and Apple Health sync offers useful insights. Additionally, the pricing debate has been covered in this deep dive into iPhone 18 Pro. Finally, for privacy-conscious users, the news about Apple's legal challenge in the UK is an important reminder, as detailed in this article.
Source: https://9to5mac.com/2026/08/03/apple-will-launch-five-new-products-next-month-heres-whats-coming