#copywriting

// Analisi dei dati e metriche

05.08.2026 :: Ing. Calogero Bono

CTAs That Sell — Copy, Placement, and Color with A/B Tests That Work

You have a website that gets traffic, maybe even a lot, but conversions remain a mirage. Visitors arrive, look around, a...

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// Content Marketing e copywriting

08.07.2026 :: Ing. Calogero Bono

Brand Tone of Voice: How to Define It and Keep It Consistent to Sell More

Your website writes one way, your sales emails another, your social media a third — and the customer feels like they’re...

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